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  • 8 out of 10 Romanians plan to go to the seaside in 2026

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    Between February 11 and February 15, 2026, Litoralulromanesc.ro is organizing a new edition of the Online Tourism Fair, an event dedicated to holidays at the Black Sea , during which tourists can benefit from significant discounts for the 2026 summer season . 370 accommodation units are participating in this year's edition, 42% more than in 2025, which confirms the increased interest of hoteliers in this event and its importance in the dynamics of early bookings. The lowest rate available during the fair starts at 36 lei/person/night, for accommodation in a 2-star hotel in the south of the seaside.

    Interest in the Romanian coastline remains high

    On the occasion of the fair, Litoralulromanesc.ro conducted a survey on a sample of 11.784 respondents, which shows that interest in the Romanian seaside remains solid.

     

    • 77,9% of Romanians say they will choose the Romanian seaside in summer 2026
      • Over 60% book their vacation at least 6 months in advance
      • The dominant budgets remain in the 3.000–5.000 lei area
      • The holiday card has an impact, but it no longer dictates the purchasing decision

    Interest in the Romanian seaside remains high even in the perspective of the 2026 summer season, despite an economic context that makes tourists more cautious in their booking decisions. According to an online survey conducted by Litoralulromanesc.ro , on a sample of 11.784 respondents, almost 8 out of 10 Romanians say they intend to spend their summer vacation on the Romanian Riviera.

    According to the data collected, 77,9% of respondents say they will book a Black Sea vacation in the summer of 2026, while 21% are still undecided, and only 1,1% say they are not considering the Romanian coast. The data indicates a solid demand, but more attentive to the economic context and the level of available offers.

    Booking behavior confirms the essential role of Early Booking offers in sales dynamics. 

     

    • 62,3% of respondents book their vacation approximately 6 months in advance, 23,2% one month in advance, and only approximately 8% choose last minute options, less than a week before departure.

    “These data show that planning remains the rule, not the exception, and the discounts and benefits associated with early bookings continue to be the main sales engine for the Romanian seaside. The Online Tourism Fair is an opportunity to benefit from these discounts. During February 11-15, 2026, there is no resort on the Romanian seaside where there are no packages with special prices ,” says Ștefan Necula, manager of Litoralulromanesc.ro

    Ștefan Necula, manager of Litoralulromanesc.ro
    Ștefan Necula, manager of Litoralulromanesc.ro

    Stable budgets and appetite for average and above-average spending

    The distribution of budgets allocated to seaside vacations shows a market still willing to spend on summer vacations.

     

    •  41,3% of respondents allocate a budget between 3.000 and 5.000 lei, 33,3% between 1.000 and 3.000 lei, and 22,5% exceed the threshold of 5.000 lei. Less than 3% of respondents declare a budget under 1.000 lei.

    The data confirms that the purchase decision is influenced by the perceived value of the package rather than the minimum price.

    Regarding the use of holiday cards, 60,4% of respondents do not have a card, 21,7% have a card with available amount, and 17,9% have used it in full. The results show that although the holiday card continues to stimulate demand, it is no longer a decisive factor for most tourists.

    Romanians' perception of prices on the seaside in the 2025 season is balanced. 

     

    • 47,6% believe prices were higher, 47,2% perceive them as similar to those in 2024, and under 5% consider them much higher. Only 1,3% of respondents say prices have decreased.

    The data indicates that there is no perception of an explosive increase in prices, but cost sensitivity remains high, and tourists are much more attentive to the quality-price ratio.

    "The survey results show that demand for the Romanian seaside remains stable, with high interest for the 2026 season. Early Booking continues to be the main sales channel, budgets are concentrated in the average and above average range, and the perceived value of tourist packages becomes the determining criterion in the purchase decision. The holiday card retains its supporting role, but no longer defines the behavior of most tourists ," says Ștefan Necula, director of the agency.

    Discounts valid exclusively from February 11–15, 2026

    Returning to the Online Tourism Fair, an event dedicated to holidays at the Black Sea, discounts reach up to 55%, especially for stays that include accommodation or accommodation with meal services, in 3-star units in the southern coast. The lowest rate available during the fair starts from 36 lei/person/night, for accommodation in a 2-star hotel in the southern coast.

    Examples of rates available during the event:

     

    • from 95 lei/room/night, at a 3* hotel in Mamaia

    • from 73 lei/room/night, at a 3* hotel in Eforie Nord

    • from 413 lei/room/night, all inclusive, at a 3* hotel in Mamaia

    • from 532 lei/room/night, all inclusive, at a 3* hotel in Eforie Nord

    • from 634 lei/room/night, all inclusive, at a 4* hotel in the southern coast

    Discounts are valid exclusively from February 11–15, 2026.

    Adrian Gorpin

    I have been working in the media for more than 20 years. I started at TV Neptun, and for 18 years I worked at Pro TV. Every year, I try to see what good things have been done on the coast, what needs to be corrected and if there are models that we can follow. Funkytravel.ro is a digital "book" where you will discover analyzes about tourism, interviews with people who work in this industry, accommodation tips, but also some of the adventures we have experienced