Hoteliers and holiday apartment owners in Mamaia are not happy when the Easter holiday overlaps with May Day. I know it may sound strange, but this is the truth! It means many nights of accommodation, plus the loss of thousands of tourists for whom the Easter holiday is synonymous with moments spent with family, peace and rest.
And yet why tens of thousands of tourists were officially registered in Mamaia, and at Vama Veche the weekend passed with closed bars, hostels with empty rooms and a few tourists admiring the sunrise.
Never in Mamaia did you rent a room in a five-star hotel for less than 100 euros
The strategy was simple and I suppose it is the first time that most hoteliers and holiday apartment owners have decided together to lower prices. Yes! They went more on volume and lower profit and not the other way around, as they did year after year. Let me give you an example! On Friday evening, I met with the manager of the most sought-after hotel in Mamaia (the most expensive apartment was 1500 euros for one night), but also with the representative of the club where carts with champagne, wines and fireworks tour the virtual networks. Both admitted that this year they did not push the mark: the prices are identical or even slightly lower than last year. Both the club and the hotel were full of eyes!
There were some hoteliers who did not agree to this pricing policy and lost. On Friday evening they tried to fill the rooms of the five-star hotel with tourists willing to pay less than 100 euros/night. Until mid-April, they were asking for 275 euros per night for the same room. Now they are left with them empty.
We go to those who have holiday apartments to rent: 100 euros/night was the average price of a night's accommodation. 50 euros less than the same period of 2018, but with packages of four or five nights of accommodation and not two as it was last year. I remind you of an advantage of the holiday apartment: four people can stay at the same time.
Let's talk a little about the prices in restaurants in Mamaia. Maybe the images with bills of over 3000 lei are still circulating virtually, but most partiers have a budget of 200 lei per night. Don't think that most of the customers pay for champagne with fireworks! For example, the most ordered cocktail is the gin and tonic, and at the clubs in Mamaia it costs between 30 and 35 lei.
I put here a photo of the drinks menu in the place with wheelbarrows and fireworks so I can draw a parallel with the Old Customs House.
Two gins and two flat waters in Vama Veche cost more than in the fireworks clubs in Mamaia
Let's also reach the southern coast. On Friday, Saturday and Sunday, Customs was mostly empty. In vain, the terraces and clubs opened since Saturday evening: the employees of that night cost more than the receipts. From Monday, Vama began to wake up slowly, but he was filled with tracksuits. This is the description given to me by a young lady who loves Vama Veche. Maybe because of these tracksuits that came just for a picture, such ads appeared.
No matter how many tracksuits would walk for a photo on the beach in Vama Veche and no matter how badly the freedom is understood when you choose to park your car on the fine sand of Vama, the tourists were scared by the prices in the resort.
Let's see, for example, how much two gin and tonics and two flat waters cost in the clubs in Mamaia and Vama Veche. In the north of the coast, at the clubs with fireworks, 90 lei were paid for the above order. For the same products, in the Old Customs House, tourists paid 110 lei.
Let's do the same analysis for accommodation. One night at a three-star hotel in Mamaia was 230 lei with breakfast included. In the south of the coast, at Vama Veche, tourists paid an average of 320 lei for the same conditions. And then I ask you: why pay 100 lei more for a room in a resort with no roads, no parking spaces and no sewage system.
Am I wrong when I say that the feeling of freedom is just a marketing product sold more expensively in the Old Customs House?
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How much does the feeling of freedom cost at Vama Veche






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